Tag: quality

Content Writing And The Intricate Matters to Remember

Having a good content is mandatory for the increase of sales for any company. There are many content writers who are doing the content writing task with credibility. If you are a content writer you must keep in mind certain things that shall help you to gain mellowness in the world of contents.

There are certain mistakes that the normal content writers make. If you know them and avoid them in your writing that amends for the faults you have been possibly making in the past then definitely your contents shall be more marketing than the rest. You shall be able to earn more in the field. These are simple things which can be easily adjusted.

Common mistakes made while content writing

There are a few errors which the writers make while scripting the contents. Some of them can be grouped under the following heads:

  • Not spending enough time to compose the titles
  • Committing grammatical mistakes
  • Not focusing at a personal level
  • Not performing SEO at all

Now let us enumerate them in brief:

Not spending time to compose the titles
Many of the content marketers do not take care of the titles. Yet this is an important statistics that:
1.As many as 8 out of 10 people read the title of your content.
2.But only 2 out of 10 then go through the whole content.

Thus, if you do not give an attractive title then possibly the client shall not read the text! No matter your content might be rich and researched but what is the use if it is not read by the people visiting the website.
Thus, you can Use numbers, add adjectives that attract, Try interrogative sentences to make the title catchy and attractive.

Committing grammatical mistakes

Grammatical mistakes are serious issues on the content. No matter how much research you do the moment there shall be the errors relating to grammar the client shall not read any further. So, you must look for your grammar well.

Focus on a personal level and share over the SEO better

While writing the content, you must keep in mind the class of the people you are writing for. You must not write for a general audience. Target the possible traffic and write at a personal level.
SEO or search engine optimized contents are the ones accredited in the market. If your contents do not have the desired keywords and lack the SEO then it is of no use on the web platform.

Keep in mind these small cautions. You are a great content writer and these modifications can make your content better and more lucrative in the marketing field. Enjoy writing contents and find more jobs for yourself. Content writing is a real lucrative and industrious field if the right opportunities are exploited and the mistakes are avoided with legerdemain.

Blogpost

Quality Followers Are Important Than Quantity

For campaigning, there is always a question whether there should be more numbers. In social media websites, there are many people who are followed by people but when they are campaigning for anything the likes and dislikes differs. If a person is collecting money in terms of number of followers then the results may be upsetting. There are many people who have few followers but can collect a good amount, but conversely the people with a good number of followers are not able to collect a small amount also.

Customers Should Of Good Quality

If a question is asked to the people connected with social media, that what they would tell the clients or brands about the number of social networks followers. An owner of a company, who helps other companies to sell their goods using social media, went about to evaluate the best social media platforms which work for the clients business. She said that building quality connections is very important in social media. If the number of followers increases then there will be not much interaction due to many problems. It is always advisable to look into quality rather than quantity.
Every business has its own strategy. But 80% quality has to be followed and 20% has to be left for quantity. This formula has proved to be effective. Social media strategist, Sofia Pacifico says that the brand has to maintain its quality for getting the quantity for running the business successfully. She says that instead of having a number of people who go window shopping looking into the products it is better to have loyal customers who come to the doorstep and giving a good profit.

Evaluate The Followers

It is always better to evaluate the followers. There are many people who buy followers. Any brand or services have to be looked deeply into to get the true facts. Just blindly sending likes and following does not show a strong audience. Quality followers are always following looking into the brand and company. They are always loyal because they are sure about the quality of the brand.

Social

The challenges Of sales oriented webcontent

While articles in the print media have been around for generations, webcontent is quite certainly an infant in comparison. Yet gigantic online in reach and influence. Should we discard the old then?Hard copies of print media still abound though most attentions are focused on the web. The best arrangement would be that both prosper in their separate ways like the trams that represent the heritage culture and speak of bygone destinies.

Does it mean that we are all webcontent based? Impressions are misleading and much less than the majority are hooked to the web. The web reach among women is far less too by way of comparison with men. Though the town is full of smartphones, not everybody does possess one or is computer literate. The dream for everybody continues though!

Difference between article and webcontent

The distinctive difference between the article and webcontent would be the sales and advertising pitch. The web content directly addresses the thoughts, feelings and emotions of surfers and tries to hook them to a new idea or product like selling an expensive perfume with dreamy thoughts embedded. Sales gimmicks are not new to us who grew up on the television culture and the web forms an extension of high tech advertising. Nowadays we find a fusion of the media forms into a comprehensive package that only the well healed could afford.

Though articles could also have motives at heart, it basically represents neutral information on a given subject made of directly told sentences without the mysteries that creative writing like stories may employ. Articles like in newspapers too tell the whole truth on various subjects like politics, entertainment and sports, business and law. How is the web so much different with regard to articles?

The entire website like on dentistry does not contain sales focused advertising copy that may be found under the Home, About us and Services pages. A convincing website would contain some articles on health issues too and tips on dental health. Thus the slant would differ with the articles being quite scientifically informative.

We realize then that articles and webcontent are two sides of the coin up there in the sky. Articles are quite objective and could run into some length like 1200 words but most are shorter. On the other hand, web content needs to be much, much shorter like advertising because the world is in a hurry and wants fast food and fast everything.

Besides, attention spans while surfing the web are notoriously short. In other words, you hit or miss the mark like a little terrorist. Either the reader is hooked or moves on to something more worthy.

Would you have the patience to read lengthy articles or web content online? A great majority of online stuff is made up of easy to read stuff in simple language with clever promotional talk thrown in of course with images to please.

Social

Articles And Blogs Do Differ But You Do Need…

The first crucial difference is that articles represent tradition and research, order and synthesis with a long and respected ancestry. Shall we call it formalized, structured and representing the cream of thought of generations of writers?

Articles contain information of course carefully enunciated with a minimum of fuss, usually contain no dialogue or gimmicks and are pretty straightforward for easy reading and understanding. What about length? Articles can get rather long to 1500 words but are usually smaller in dimension.

If you have read the great variety of personal blogs, you might agree that they are rather informal with no rigidities of structure, punctuation and follow no particular formula. Anything goes in that colorful blog world like a personal diary in which you draw, scribble and write. Some are creative wizards too but an absence of gimmickry or commercial talk is visible. If you can pour out your heart, mind and soul, you have created a blog!

While articles have  a widespread distribution in the media in newspapers, magazines and even books, blogs are restricted to the online world of websites that contain a lot of business speak and promotional material. Yet blog posts usually neither push nor sell in vehement ways.

If you are into blogging or dream of blogging, you need to realize that blogs require frequent updates in order to maintain a close relationship with audiences that keep coming back like in a television serial. Almost everybody like children in school maintain a blog nowadays to upload pictures and personal messages straight from the heart, forming a kind of autobiography to share with friends with no profit intention. Successful blogs do generate incomes from advertisements and form part of the social network with links elsewhere and space for comments.

 What do blogs traditionally deal with? The informal nature of blogs allows for a lot of manipulation and the format differs greatly from the article. Subjects like ‘3 Places To Visit Before You Die’ or ‘The Dos and Don’ts Of A Bachelor Life’ may be easily laid out pieces that are quickly read.

Articles present tighter formats and are not so flexible in tone or subject matter, being purely informative rather than whimsical or creative. Blogs really have no set limits but it should be easy on the eye and mind. The serious themes dealt with in articles do not find a place in blogs.

The best arrangement would be to include both articles and blogs in the website with their differing tones and content. The casual reader would get the blogs and those who wish to dig deeper could have a go at the articles. Links would connect both, balancing each other in the final analysis.